/* ============================================================
   עומר דרייזין · "שני מנועים, שם אחד"
   Two worlds (organic / paid) that fuse into one brand.
   ============================================================ */

/* ---- SELF-HOSTED FONTS (Hebrew + Latin subsets) ---- */
@font-face{
  font-family:"Assistant";font-style:normal;font-weight:400 800;font-display:swap;
  src:url("assets/fonts/assistant-hebrew.woff2") format("woff2");
  unicode-range:U+0307-0308,U+0590-05FF,U+200C-2010,U+20AA,U+25CC,U+FB1D-FB4F;
}
@font-face{
  font-family:"Assistant";font-style:normal;font-weight:400 800;font-display:swap;
  src:url("assets/fonts/assistant-latin.woff2") format("woff2");
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;
}
@font-face{
  font-family:"Secular One";font-style:normal;font-weight:400;font-display:swap;
  src:url("assets/fonts/secular-one-hebrew.woff2") format("woff2");
  unicode-range:U+0307-0308,U+0590-05FF,U+200C-2010,U+20AA,U+25CC,U+FB1D-FB4F;
}
@font-face{
  font-family:"Secular One";font-style:normal;font-weight:400;font-display:swap;
  src:url("assets/fonts/secular-one-latin.woff2") format("woff2");
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;
}
@font-face{
  font-family:"JetBrains Mono";font-style:normal;font-weight:500 700;font-display:swap;
  src:url("assets/fonts/jetbrains-mono-latin.woff2") format("woff2");
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;
}

/* ---- TOKENS ---- */
:root{
  --ink:#0B0B0D; --ink-2:#141318; --ink-3:#1c1a22;
  --cream:#FBF4EC; --cream-2:#F2E7DA;
  --signal:#FF6B35; --signal-deep:#E0521F; --fuse:#FF8F5E;

  --organic-core:#FF8A3D; --organic-glow:#FFB066; --organic-deep:#C9521C; --organic-leaf:#7A8B4F;
  --paid-core:#2E7DFF; --paid-glow:#5BC8FF; --paid-deep:#0E2A66; --paid-line:#9FE3FF;

  --smoke:#6B6770; --graphite:#2A2730;
  --line-soft:rgba(251,244,236,.10);
  --line-cream:rgba(11,11,13,.12);

  --serif:"Secular One","Heebo",sans-serif;
  --sans:"Assistant","Heebo",-apple-system,system-ui,sans-serif;
  --mono:"JetBrains Mono","Assistant",ui-monospace,monospace;

  --maxw:1180px; --pad:clamp(20px,5vw,64px);
  --r-org:22px; --r-paid:2px; --r-fuse:9px;

  --sh-org:0 30px 80px -28px rgba(201,82,28,.4);
  --sh-paid:0 0 0 1px var(--paid-line), 0 2px 0 rgba(0,0,0,.55);
  --ease:cubic-bezier(.22,.61,.36,1);
}

*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
html.lenis,html.lenis body{height:auto}
.lenis.lenis-smooth{scroll-behavior:auto!important}

body{
  font-family:var(--sans);background:var(--ink);color:var(--cream);
  direction:rtl;overflow-x:hidden;line-height:1.6;
  -webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;
  font-synthesis:none; /* Secular One ships one heavy weight; prevent ugly faux-bold */
}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
em{font-style:normal;color:var(--signal)}
::selection{background:var(--signal);color:#fff}

/* ---- ATMOSPHERE ---- */
/* All three layers are GPU-promoted (own compositor layer) so scrolling the
   page content doesn't repaint them. The grain is animated via translate only. */
.grain{
  position:fixed;inset:-50%;width:200%;height:200%;z-index:2;pointer-events:none;
  opacity:.06;mix-blend-mode:overlay;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='200' height='200'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.8' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='200' height='200' filter='url(%23n)'/%3E%3C/svg%3E");
  animation:grainShift 8s steps(2) infinite;
  transform:translateZ(0);will-change:transform;backface-visibility:hidden;
}
@keyframes grainShift{0%{transform:translateZ(0) translate(0,0)}50%{transform:translateZ(0) translate(-2%,1%)}100%{transform:translateZ(0) translate(1%,-2%)}}
.bloom{position:fixed;width:60vmax;height:60vmax;border-radius:50%;filter:blur(120px);z-index:0;pointer-events:none;opacity:.5;transition:opacity .6s;transform:translateZ(0);will-change:opacity}
.bloom--organic{background:radial-gradient(circle,var(--organic-glow),transparent 65%);top:-15vmax;right:-10vmax;opacity:.22}
.bloom--paid{background:radial-gradient(circle,var(--paid-glow),transparent 65%);bottom:-20vmax;left:-12vmax;opacity:.14}

/* Off-screen looping animations are paused by JS (IntersectionObserver) to stop
   needless repaints while you're reading elsewhere on the page. */
.paused{animation-play-state:paused!important}

.scroll-progress{position:fixed;top:0;right:0;left:0;height:3px;z-index:300;pointer-events:none}
.scroll-progress span{display:block;height:100%;width:0;background:linear-gradient(90deg,var(--organic-core),var(--signal),var(--paid-core));box-shadow:0 0 12px rgba(255,107,53,.6)}

/* ---- TYPE PRIMITIVES ---- */
.eyebrow{font:500 clamp(13px,2.4vw,15px)/1.4 var(--sans);letter-spacing:.16em;text-transform:uppercase;color:var(--smoke);display:flex;align-items:center;gap:10px;margin-bottom:18px}
.h2{font:700 clamp(2rem,6vw,4rem)/1.08 var(--serif);letter-spacing:-.5px;margin-bottom:22px}
.body{font:400 clamp(1.05rem,2.6vw,1.22rem)/1.7 var(--sans);color:rgba(251,244,236,.62);max-width:54ch;margin-bottom:18px}
.body strong{color:var(--cream);font-weight:600}
.body--lead{font-size:clamp(1.2rem,3vw,1.5rem);color:rgba(251,244,236,.9);font-weight:500;max-width:42ch}
.center{text-align:center;margin-inline:auto}
.transition{font:500 clamp(1rem,2.4vw,1.2rem)/1.5 var(--sans);color:var(--smoke);margin-top:30px;letter-spacing:.01em}
.honesty{font-size:.95rem;color:var(--smoke);margin-top:20px;max-width:50ch}

/* ---- LAYOUT ---- */
.sec{padding:clamp(80px,12vh,150px) var(--pad);position:relative;z-index:1}
.wrap{max-width:var(--maxw);margin:0 auto;width:100%}
.narrow{max-width:760px}

/* band backgrounds + dark/light journey */
.band{position:relative;z-index:1}
.band--dark{background:var(--ink)}
.band--ink{background:#070708}
.band--organic{background:linear-gradient(180deg,var(--ink) 0%,#160f0b 60%,#180f09 100%)}
.band--paid{background:linear-gradient(180deg,var(--ink-2) 0%,#0c1424 100%)}
.band--cream{background:var(--cream);color:var(--ink)}
.band--cream .eyebrow{color:var(--organic-deep)}
.band--cream .body{color:rgba(11,11,13,.66)}
.band--cream .body strong{color:var(--ink)}
.band--cream .honesty{color:#8a8275}
.band--cream .transition{color:#a39787}
.band--shift{background:linear-gradient(180deg,var(--cream) 0%,#241a16 100%);color:var(--cream)}
.band--shift .eyebrow{color:var(--organic-core)}

/* ---- BUTTONS ---- */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;font:700 1rem/1 var(--sans);padding:16px 28px;border-radius:var(--r-fuse);cursor:pointer;border:none;transition:transform .2s var(--ease),box-shadow .2s,background .2s;text-align:center}
.btn--signal{background:var(--signal);color:#fff;box-shadow:0 10px 34px -8px rgba(255,107,53,.6)}
.btn--signal:hover{background:var(--signal-deep);transform:translateY(-2px);box-shadow:0 16px 44px -8px rgba(255,107,53,.7)}
.btn--full{width:100%}
.btn--wa{background:transparent;color:#25D366;border:1.5px solid rgba(37,211,102,.55)}
.btn--wa:hover{background:rgba(37,211,102,.1);transform:translateY(-2px)}
.btn--wa svg{width:20px;height:20px;fill:#25D366}
.btn--outline{background:transparent;border:1.5px solid var(--line-soft);color:var(--cream);font-weight:600}
.btn--outline:hover{border-color:var(--signal);color:#fff}
.btn-ghost{font:500 .98rem/1 var(--sans);color:rgba(251,244,236,.55);padding:14px 4px;transition:color .2s;border-bottom:1px solid transparent}
.btn-ghost:hover{color:var(--cream)}

/* ---- NAV ---- */
.nav{position:fixed;top:0;right:0;left:0;height:64px;z-index:250;display:flex;align-items:center;justify-content:space-between;padding:0 var(--pad);background:rgba(11,11,13,.55);backdrop-filter:blur(16px);border-bottom:1px solid transparent;transition:background .3s,border-color .3s}
.nav.scrolled{background:rgba(11,11,13,.9);border-bottom:1px solid var(--line-soft)}
.nav-brand{display:flex;align-items:center;gap:10px;font:800 1.08rem/1 var(--serif);color:#fff}
.nav-emblem{width:26px;height:26px;color:var(--signal)}
.nav-emblem .emblem-organic{stroke:var(--organic-core)}
.nav-emblem .emblem-paid{stroke:var(--paid-core)}
.nav-emblem .emblem-core{fill:var(--signal)}
.nav-right{display:flex;align-items:center;gap:24px}
.nav-link{font:500 13px/1 var(--sans);color:rgba(251,244,236,.55);border-bottom:1px solid transparent;padding-bottom:3px;transition:color .2s,border-color .2s}
.nav-link:hover{color:var(--cream);border-color:var(--signal)}
.nav-cta{background:var(--signal);color:#fff;font:700 14px/1 var(--sans);padding:10px 20px;border-radius:8px;transition:background .2s,transform .2s}
.nav-cta:hover{background:var(--signal-deep);transform:translateY(-1px)}
.nav-burger{display:none;flex-direction:column;gap:5px;background:none;border:none;cursor:pointer;padding:8px}
.nav-burger span{width:22px;height:2px;background:var(--cream);transition:.3s}
.nav-burger[aria-expanded="true"] span:first-child{transform:translateY(7px) rotate(45deg)}
.nav-burger[aria-expanded="true"] span:last-child{transform:translateY(-7px) rotate(-45deg)}
.sheet{position:fixed;top:64px;right:0;left:0;z-index:240;background:rgba(11,11,13,.97);backdrop-filter:blur(16px);border-bottom:1px solid var(--line-soft);display:flex;flex-direction:column;gap:4px;padding:18px var(--pad) 26px}
.sheet[hidden]{display:none}
.sheet a{font:500 1rem/1 var(--sans);color:rgba(251,244,236,.7);padding:14px 0;border-bottom:1px solid var(--line-soft)}
.sheet .sheet-cta{background:var(--signal);color:#fff;text-align:center;border-radius:8px;border:none;font-weight:700;margin-top:10px}

/* ---- HERO ---- */
/* Desktop: 2-column composition (RTL) — text on the RIGHT (.hero-inner),
   a vertical 9:16 click-to-play video card on the LEFT (.hero-media). */
/* RTL grid: column 1 = RIGHT (text), column 2 = LEFT (video card).
   Explicit placement keeps text right / video left regardless of DOM order. */
.hero{position:relative;min-height:100svh;display:grid;grid-template-columns:1.05fr .95fr;align-items:center;gap:clamp(28px,5vw,80px);padding:120px var(--pad) 88px;overflow:hidden;z-index:1}

/* vertical 9:16 video card (LEFT column, vertically centred) */
.hero-media{grid-column:2;grid-row:1;position:relative;z-index:1;display:flex;align-items:center;justify-content:center}
.hero-video{position:relative;display:block;width:clamp(300px,30vw,360px);aspect-ratio:9/16;border:1.5px solid rgba(255,107,53,.35);border-radius:22px;overflow:hidden;padding:0;margin:0;cursor:pointer;background:#0e0d12;
  box-shadow:0 40px 90px -34px rgba(0,0,0,.85),0 24px 70px -30px rgba(255,107,53,.45),0 0 0 1px rgba(255,107,53,.1);
  transition:transform .3s var(--ease),box-shadow .3s}
.hero-video:hover{transform:translateY(-4px);box-shadow:0 48px 110px -34px rgba(0,0,0,.85),0 30px 90px -28px rgba(255,107,53,.6),0 0 0 1px rgba(255,107,53,.2)}
.hero-video:focus-visible{outline:3px solid var(--signal);outline-offset:4px}
.hero-video-poster{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:center}
.hero-video-shade{position:absolute;inset:0;background:linear-gradient(180deg,rgba(11,11,13,.18) 0%,transparent 28%,transparent 64%,rgba(11,11,13,.42) 100%)}
.hero-video-badge{position:absolute;top:14px;right:14px;display:inline-flex;align-items:center;gap:6px;font:600 .8rem/1 var(--sans);color:#fff;background:rgba(11,11,13,.55);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border:1px solid rgba(251,244,236,.18);padding:8px 13px;border-radius:100px;letter-spacing:.01em}
.hero-video-play{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);width:74px;height:74px;border-radius:50%;background:var(--signal);display:flex;align-items:center;justify-content:center;box-shadow:0 14px 40px -8px rgba(255,107,53,.75),0 0 0 10px rgba(255,107,53,.16);transition:transform .25s var(--ease),box-shadow .25s}
.hero-video:hover .hero-video-play{transform:translate(-50%,-50%) scale(1.08);box-shadow:0 18px 50px -8px rgba(255,107,53,.85),0 0 0 14px rgba(255,107,53,.18)}
.hero-video-play svg{width:32px;height:32px;fill:#fff;margin-left:3px}
.hero-video iframe{position:absolute;inset:0;width:100%;height:100%;border:0;border-radius:22px}
/* once playing, drop the cursor/hover lift */
.hero-video.is-playing{cursor:default}
.hero-video.is-playing:hover{transform:none}
/* Above-the-fold life — subtle poster drift + idle play-button pulse.
   Paused while playing and for reduced-motion users. */
.hero-video{overflow:hidden}
@media (prefers-reduced-motion: no-preference){
  .hero-video:not(.is-playing) .hero-video-poster{animation:heroKen 16s ease-in-out infinite alternate;will-change:transform}
  .hero-video:not(.is-playing) .hero-video-play{animation:heroPulse 2.6s ease-out infinite}
}
@keyframes heroKen{from{transform:scale(1)}to{transform:scale(1.07)}}
@keyframes heroPulse{0%{box-shadow:0 0 0 0 rgba(255,107,53,.5)}70%{box-shadow:0 0 0 20px rgba(255,107,53,0)}100%{box-shadow:0 0 0 0 rgba(255,107,53,0)}}

/* faint brand emblem watermark, top-left, behind everything */
.hero-emblem{position:absolute;top:clamp(70px,12vh,120px);left:clamp(20px,5vw,80px);width:clamp(120px,16vw,220px);height:auto;color:var(--signal);opacity:.07;z-index:0;pointer-events:none}
.hero-emblem .emblem-organic{stroke:var(--organic-glow)}
.hero-emblem .emblem-paid{stroke:var(--paid-glow)}
.hero-emblem .emblem-core{fill:var(--signal)}

.hero-inner{grid-column:1;grid-row:1;position:relative;z-index:2;justify-self:end;max-width:680px;text-align:right}
.hero-h1{font:400 clamp(2.4rem,5.4vw,4.8rem)/1.04 var(--serif);letter-spacing:-1px;margin:0 0 24px;color:#fff;text-shadow:0 2px 28px rgba(0,0,0,.45)}
.ink-underline{position:relative;color:var(--signal);white-space:nowrap}
.ink-underline::after{content:"";position:absolute;right:0;left:0;bottom:-.06em;height:.09em;background:var(--signal);border-radius:2px;transform-origin:right;transform:scaleX(var(--uw,1))}
.hero-sub{font:400 clamp(1.06rem,1.6vw,1.3rem)/1.62 var(--sans);color:rgba(251,244,236,.78);max-width:42ch;margin:0 0 32px auto;text-shadow:0 1px 14px rgba(0,0,0,.5)}
.hero-sub strong{color:#fff;font-weight:600}
.hero-cta{display:flex;align-items:center;gap:18px;flex-wrap:wrap;margin-bottom:26px}
.hero-trust{display:inline-flex;align-items:center;gap:12px;flex-wrap:wrap;font:500 .9rem/1.4 var(--sans);color:rgba(251,244,236,.82);background:rgba(8,8,10,.55);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);padding:11px 18px;border-radius:100px;border:1px solid rgba(251,244,236,.12);box-shadow:0 8px 30px -12px rgba(0,0,0,.6)}
.hero-trust b{color:var(--organic-glow);font-weight:700}
.hero-trust i{color:rgba(251,244,236,.3)}
.scroll-cue{position:absolute;bottom:26px;left:var(--pad);display:flex;align-items:center;gap:8px;font:500 .82rem/1 var(--sans);color:var(--smoke);z-index:2}
.scroll-cue-flame{width:9px;height:9px;border-radius:50%;background:var(--signal);box-shadow:0 0 12px var(--signal);animation:flamePulse 1.8s ease-in-out infinite}
@keyframes flamePulse{0%,100%{opacity:1;transform:scale(1)}50%{opacity:.4;transform:scale(.7)}}

/* ---- EARLY QUICK LEAD ---- */
.quicklead{position:relative;z-index:2;padding:34px var(--pad);background:linear-gradient(135deg,#151014,#0d1119);border-block:1px solid rgba(255,107,53,.2)}
.quicklead-inner{display:grid;grid-template-columns:minmax(260px,.8fr) minmax(520px,1.2fr);align-items:center;gap:clamp(28px,5vw,64px)}
.quicklead-copy h2{font:700 clamp(1.45rem,2.5vw,2rem)/1.2 var(--serif);color:#fff;margin:7px 0 8px}
.quicklead-copy>p:last-child{font:400 .96rem/1.55 var(--sans);color:rgba(251,244,236,.7);max-width:48ch}
.quicklead-form{display:grid;grid-template-columns:minmax(130px,.8fr) minmax(160px,1fr) auto;align-items:end;gap:10px 12px}
.quicklead-form label span{display:block;margin-bottom:7px;font:600 .76rem/1 var(--sans);color:rgba(251,244,236,.62)}
.quicklead-form input{width:100%;min-height:46px;background:rgba(251,244,236,.06);border:1px solid var(--line-soft);border-radius:10px;padding:12px 13px;color:#fff;font:500 .95rem/1 var(--sans);outline:none;direction:rtl}
.quicklead-form input:focus{border-color:var(--signal);background:rgba(255,107,53,.06)}
.quicklead-form input.err{border-color:#ff5a6a}
.quicklead-form .btn{min-height:46px;white-space:nowrap;padding:12px 18px}
.quicklead-status,.quicklead-trust{grid-column:1/-1;margin:0;text-align:center;font:600 .8rem/1.35 var(--sans)}
.quicklead-status{color:#ff9aa5}
.quicklead-status:empty{display:none}
.quicklead-status.is-success{display:block;color:#8ee7ae}
.quicklead-trust{color:var(--smoke)}
@media(max-width:900px){
  .quicklead-inner{grid-template-columns:1fr;gap:20px}
}
@media(max-width:620px){
  .quicklead{padding:30px var(--pad)}
  .quicklead-form{grid-template-columns:1fr}
  .quicklead-status,.quicklead-trust{grid-column:1}
  .quicklead-form .btn{width:100%}
}

/* ---- REVEAL ---- */
html.js .reveal{opacity:0;transform:translateY(28px);transition:opacity .7s var(--ease),transform .7s var(--ease)}
html.js .reveal.is-in{opacity:1;transform:none}

/* ---- KINETIC ---- */
.k-dim{color:var(--smoke);transition:color .5s}
.k-lit{color:var(--cream);transition:color .5s,text-shadow .5s}
[data-kinetic].is-in .k-lit{color:var(--organic-glow);text-shadow:0 0 18px rgba(255,176,102,.4)}

/* ---- ENGINES ---- */
.engine-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(36px,5vw,72px);align-items:center}
.engine-grid.reverse{grid-template-columns:.85fr 1.15fr}
.engine-grid.reverse .engine-copy{order:2}
.mini-emblem{width:20px;height:20px}
.mini-emblem.org .emblem-paid{opacity:.25}.mini-emblem.org{color:var(--organic-core)}
.mini-emblem.org .emblem-organic{stroke:var(--organic-core)}
.mini-emblem.paid .emblem-organic{opacity:.25}.mini-emblem.paid .emblem-paid{stroke:var(--paid-core)}
.engine--organic .eyebrow{color:var(--organic-glow)}
.engine--paid .eyebrow{color:var(--paid-glow)}
.duo{display:grid;grid-template-columns:1fr 1fr;gap:28px;margin:30px 0}
.duo-col h3{font:700 1.05rem/1.3 var(--sans);margin-bottom:14px;color:#fff}
.ticks{list-style:none;display:flex;flex-direction:column;gap:12px}
.ticks li{position:relative;padding-right:26px;font:400 .98rem/1.5 var(--sans);color:rgba(251,244,236,.66)}
.ticks li::before{content:"";position:absolute;right:0;top:.5em;width:9px;height:9px;border-radius:50%}
.ticks--org li::before{background:var(--organic-core);box-shadow:0 0 10px var(--organic-glow)}
.ticks--paid li::before{background:var(--paid-core);border-radius:0;box-shadow:0 0 10px var(--paid-glow)}
.ticks--fuse li::before{background:var(--signal)}
.goal-chip{display:inline-block;font:500 1rem/1.5 var(--sans);padding:12px 18px;border-radius:var(--r-fuse);margin-top:6px}
.goal-chip b{font-weight:700}
.goal-chip--org{background:rgba(255,138,61,.1);border:1px solid rgba(255,138,61,.3);color:var(--organic-glow);border-radius:var(--r-org)}
.goal-chip--paid{background:rgba(46,125,255,.1);border:1px solid rgba(46,125,255,.35);color:var(--paid-glow);border-radius:var(--r-paid)}
.hedge{font:400 .95rem/1.6 var(--sans);color:var(--smoke);max-width:48ch;margin-top:16px;padding-right:14px;border-right:2px solid var(--paid-core)}

/* LIVING FEED */
.living-feed{background:rgba(255,138,61,.05);border:1px solid rgba(255,138,61,.2);border-radius:var(--r-org);padding:26px;box-shadow:var(--sh-org)}
.lf-head{display:flex;align-items:center;gap:8px;font:600 .9rem/1 var(--sans);color:var(--organic-glow);margin-bottom:18px}
.lf-pulse{width:9px;height:9px;border-radius:50%;background:var(--organic-core);box-shadow:0 0 0 0 rgba(255,138,61,.6);animation:lfp 2s infinite}
@keyframes lfp{0%{box-shadow:0 0 0 0 rgba(255,138,61,.5)}70%{box-shadow:0 0 0 10px rgba(255,138,61,0)}100%{box-shadow:0 0 0 0 rgba(255,138,61,0)}}
.lf-tags{color:#fff;font-weight:700}
.lf-stat{display:flex;align-items:baseline;gap:10px;margin-bottom:8px}
.lf-stat b{font:700 clamp(2.2rem,6vw,3.2rem)/1 var(--mono);color:#fff;font-variant-numeric:tabular-nums}
.lf-stat span{color:var(--smoke);font-size:.9rem}
.lf-spark{width:100%;height:64px;color:var(--organic-core);margin:8px 0 16px}
.lf-tiles{display:grid;grid-template-columns:repeat(3,1fr);gap:8px}
.lf-tile{aspect-ratio:9/12;border-radius:12px;background:linear-gradient(160deg,#2a1c12,#1a120c);border:1px solid rgba(255,138,61,.18);display:flex;align-items:flex-end;justify-content:center;padding-bottom:10px}
.lf-views{font:700 .92rem/1 var(--mono);color:var(--organic-glow)}

/* CPL PANEL (paid terminal) */
.cpl-panel{background:#0a1120;border:1px solid var(--paid-line);border-radius:var(--r-paid);padding:26px;position:relative;overflow:hidden;box-shadow:var(--sh-paid)}
.cpl-head{display:flex;align-items:center;gap:8px;font:500 .8rem/1 var(--mono);letter-spacing:.1em;color:var(--paid-glow);text-transform:uppercase;margin-bottom:20px}
.cpl-dot{width:8px;height:8px;border-radius:50%;background:var(--paid-glow);box-shadow:0 0 10px var(--paid-glow);animation:flamePulse 1.6s infinite}
.cpl-readout{display:flex;flex-direction:column;gap:4px;margin-bottom:20px}
.cpl-label{font:500 .85rem/1 var(--sans);color:var(--smoke)}
.cpl-num{font:700 clamp(2.6rem,8vw,4rem)/1 var(--mono);color:#fff;font-variant-numeric:tabular-nums}
.cpl-grid{position:absolute;inset:0;background-image:linear-gradient(var(--paid-line) 1px,transparent 1px),linear-gradient(90deg,var(--paid-line) 1px,transparent 1px);background-size:34px 34px;opacity:.06;pointer-events:none}
.cpl-leads{display:flex;gap:8px;position:relative;z-index:1}
.cpl-leads span{flex:1;height:6px;border-radius:0;background:var(--paid-core);opacity:.3}

/* ---- CONVERGENCE (no-pin, sticky scroll-scrub) ---- */
/* Section is taller than the viewport so there's scroll distance to drive the
   timeline; the inner .converge-sticky uses position:sticky (NOT a fixed pin),
   so native + Lenis scroll never gets trapped and the animation reverses
   naturally when scrolling back up. */
.converge{position:relative;background:var(--ink);z-index:1;height:200vh}
.converge-sticky{position:sticky;top:0;min-height:100svh;height:100svh;display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:30px;padding:80px var(--pad) 60px;box-sizing:border-box;overflow:hidden}
.converge-stage{position:relative;height:min(64vh,560px);min-height:300px;display:flex;align-items:center;justify-content:center}
.conv-svg{display:block;width:100%;height:100%;overflow:visible}
.converge-copy{max-width:460px}
.conv-h2{font:700 clamp(1.8rem,4.6vw,3rem)/1.12 var(--serif);margin-bottom:20px}
.conv-sub,.conv-weld,.conv-final{font:500 clamp(1.05rem,2.6vw,1.3rem)/1.5 var(--sans);color:rgba(251,244,236,.7);margin-bottom:14px}
.conv-sub{transition:opacity .4s}
.conv-weld{color:var(--fuse);font-weight:600;opacity:0;transition:opacity .5s}
.conv-final{color:#fff;font-weight:700;opacity:0;transition:opacity .5s}
.conv-cta{margin-top:18px;opacity:0;transition:opacity .5s}
.converge.lit .conv-weld,.converge.lit .conv-final,.converge.lit .conv-cta{opacity:1}

/* ---- FUNNEL + HEAT METER ---- */
.gates{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin:44px 0 28px}
.gate{background:rgba(251,244,236,.03);border:1px solid var(--line-soft);border-radius:14px;padding:24px 20px;transition:border-color .4s,background .4s,box-shadow .4s}
.gate-temp{display:inline-block;font:700 .78rem/1 var(--mono);letter-spacing:.08em;padding:5px 11px;border-radius:100px;margin-bottom:14px;background:rgba(107,103,112,.25);color:var(--smoke)}
.gate h3{font:700 1.15rem/1.2 var(--serif);margin-bottom:8px;color:#fff}
.gate p{font:400 .9rem/1.55 var(--sans);color:rgba(251,244,236,.5)}
.gate.lit{box-shadow:0 20px 50px -20px rgba(255,107,53,.4)}
.gate[data-temp="cold"].lit{border-color:rgba(91,200,255,.4)}.gate[data-temp="cold"].lit .gate-temp{background:rgba(91,200,255,.18);color:var(--paid-glow)}
.gate[data-temp="warm"].lit{border-color:rgba(255,176,102,.35)}.gate[data-temp="warm"].lit .gate-temp{background:rgba(255,176,102,.18);color:var(--organic-glow)}
.gate[data-temp="hot"].lit{border-color:rgba(255,138,61,.5)}.gate[data-temp="hot"].lit .gate-temp{background:rgba(255,138,61,.22);color:var(--organic-core)}
.gate[data-temp="lead"].lit{border-color:rgba(255,107,53,.6)}.gate[data-temp="lead"].lit .gate-temp{background:var(--signal);color:#fff}
.heatmeter{position:relative;height:14px;border-radius:100px;background:rgba(251,244,236,.06);overflow:hidden;margin:8px 0 40px}
/* Fill driven by transform:scaleX() (GPU, no layout) — JS writes scaleX(0..1).
   RTL: origin on the right so the bar grows from the right edge. */
.heatmeter .hm-fill{height:100%;width:100%;border-radius:100px;background:linear-gradient(90deg,#4a6a8a,#cbb89a,var(--signal),#ff4d2e);box-shadow:0 0 20px rgba(255,107,53,.5);transform:scaleX(0);transform-origin:right center;will-change:transform;transition:transform .1s linear}
.hm-labels{display:flex;justify-content:space-between;font:500 .75rem/1 var(--mono);color:var(--smoke);margin-top:10px;letter-spacing:.05em}
.heatmeter--final{max-width:340px;margin:24px 0}
.heatmeter--final .hm-fill{transform:scaleX(0)}

/* ---- PROOF ---- */
.proof .wrap{position:relative}
.wa-stream{display:flex;gap:16px;margin:40px 0;overflow-x:auto;padding-bottom:14px;scroll-snap-type:x mandatory;scrollbar-width:none}
.wa-stream::-webkit-scrollbar{display:none}
.wa-card{flex:0 0 min(340px,80vw);scroll-snap-align:start;background:#e6ddd1;border-radius:18px;padding:16px;box-shadow:0 20px 50px -24px rgba(11,11,13,.45);background-image:linear-gradient(135deg,#dcd2c4,#e9e0d4)}
.wa-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:12px;font-size:.72rem}
.wa-name{font-weight:700;color:#3a4a3f}
.wa-priv{color:#9a9183;font-size:.66rem}
.wa-bubble{position:relative;font:400 .98rem/1.45 var(--sans);color:#0c1f14;padding:10px 14px 18px;border-radius:12px;margin-bottom:7px;max-width:88%;box-shadow:0 1px 1px rgba(0,0,0,.1)}
.wa-bubble.in{background:#fff;margin-left:auto}
.wa-bubble.out{background:#d9fdd3;margin-right:auto}
.wa-bubble b{font-weight:700}
.wa-time{position:absolute;bottom:4px;left:10px;font-size:.62rem;color:#8a9a8f}
.meta-wrap{display:grid;grid-template-columns:1.1fr .9fr;gap:24px;align-items:center;margin:36px 0 0}
.meta-wrap .body{grid-column:1/-1}
.receipt{background:var(--cream-2);color:var(--ink);border-radius:4px 4px 0 0;padding:22px 24px;position:relative;font-family:var(--mono);box-shadow:0 24px 50px -26px rgba(11,11,13,.5);-webkit-mask:radial-gradient(8px at 8px 100%,transparent 98%,#000) bottom right/16px 16px repeat-x;mask:radial-gradient(8px at 8px 100%,transparent 98%,#000) bottom right/16px 16px repeat-x;padding-bottom:30px}
.receipt-head{display:flex;justify-content:space-between;align-items:center;border-bottom:2px dashed rgba(11,11,13,.25);padding-bottom:12px;margin-bottom:12px;font-size:.82rem;color:#6b6358;letter-spacing:.04em}
.receipt-stamp{border:2px solid var(--paid-core);color:var(--paid-core);font-weight:700;padding:3px 10px;border-radius:3px;transform:rotate(-8deg);letter-spacing:.12em}
.receipt-row{display:flex;justify-content:space-between;align-items:baseline;padding:7px 0;font-size:.95rem;color:#3a342c}
.receipt-row b{font-weight:700;color:var(--ink);font-variant-numeric:tabular-nums}
.receipt-row.big{font-size:1.1rem;border-top:1px solid rgba(11,11,13,.12);border-bottom:1px solid rgba(11,11,13,.12);margin:6px 0;padding:12px 0}
.receipt-row.big b{font-size:1.9rem;color:var(--signal-deep)}
.receipt-foot{text-align:center;font-size:.72rem;color:#9a9183;margin-top:12px}
.meta-anchor{border-radius:8px;border:1px solid var(--line-cream);box-shadow:0 18px 40px -24px rgba(11,11,13,.4);background:#fff;padding:6px}
.mstats{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin:44px 0 0;text-align:center}
.mstat b{display:block;font:700 clamp(1.8rem,5vw,2.8rem)/1 var(--mono);color:var(--signal-deep);font-variant-numeric:tabular-nums}
.band--cream .mstat b{color:var(--signal-deep)}
.mstat span{font-size:.85rem;color:#8a8275;margin-top:6px;display:block}

/* GROWTH (organic proof) */
.growth-wrap{display:grid;grid-template-columns:1.3fr .7fr;gap:28px;align-items:stretch;margin:36px 0 0}
.growth-chart{background:#fff;border:1px solid var(--line-cream);border-radius:var(--r-org);padding:24px;box-shadow:0 24px 60px -30px rgba(11,11,13,.35)}
.gc-head{display:flex;justify-content:space-between;align-items:baseline;margin-bottom:10px}
.gc-head span{font:600 .9rem/1 var(--sans);color:#6b6358}
.gc-head b{font:700 clamp(1.8rem,5vw,2.6rem)/1 var(--mono);color:var(--organic-deep);font-variant-numeric:tabular-nums}
.gc-svg{width:100%;height:180px;color:var(--organic-core);overflow:visible}
.gc-area{fill:url(#gcgrad);opacity:.16}
.gc-line{filter:drop-shadow(0 6px 10px rgba(201,82,28,.25))}
.gc-dots circle{fill:#fff;stroke:var(--organic-core);stroke-width:3}
.gc-axis{display:flex;justify-content:space-between;font:500 .72rem/1 var(--mono);color:#9a9183;margin-top:6px}
.growth-side{display:flex;flex-direction:column;gap:16px}
.dash-card{background:linear-gradient(160deg,#fff,#f7eee2);border:1px solid var(--line-cream);border-radius:var(--r-org);padding:20px;text-align:center;box-shadow:0 18px 40px -26px rgba(11,11,13,.3)}
.dash-label{font:600 .78rem/1 var(--sans);color:#9a9183;letter-spacing:.04em}
.dash-num{display:block;font:700 clamp(2.4rem,7vw,3.4rem)/1 var(--mono);color:var(--organic-deep);margin:6px 0 2px}
.dash-sub{font-size:.8rem;color:#8a8275}
.growth-shot{border-radius:14px;border:1px solid var(--line-cream);box-shadow:0 18px 40px -26px rgba(11,11,13,.35);max-height:300px;object-fit:cover;object-position:top}
.growth-caps{display:flex;flex-direction:column;gap:8px;margin-top:26px}
.growth-caps p{font-size:.98rem;color:#6b6358}
.growth-caps b{color:var(--ink);font-weight:700}

/* ---- MIX DIAL ---- */
.dial-honest{font:500 1.02rem/1.6 var(--sans);color:rgba(251,244,236,.75);max-width:52ch;margin-bottom:34px}
.dial{max-width:560px;margin:0 auto 34px}
.dial-pills{display:flex;gap:8px;justify-content:center;margin-bottom:22px}
.dial-pill{flex:1;max-width:160px;font:600 .98rem/1 var(--sans);padding:13px;border-radius:100px;border:1px solid var(--line-soft);background:rgba(251,244,236,.04);color:rgba(251,244,236,.6);cursor:pointer;transition:.25s}
.dial-pill.is-active{background:var(--signal);border-color:var(--signal);color:#fff;box-shadow:0 8px 24px -8px rgba(255,107,53,.6)}
.dial-pill[data-zone="organic"].is-active{background:var(--organic-core);border-color:var(--organic-core);box-shadow:0 8px 24px -8px var(--organic-glow)}
.dial-pill[data-zone="paid"].is-active{background:var(--paid-core);border-color:var(--paid-core);box-shadow:0 8px 24px -8px var(--paid-glow)}
.dial-track{position:relative;height:10px;border-radius:100px;background:var(--ink-3);margin:30px 18px;display:flex}
.dial-fill-org{position:absolute;right:0;top:0;bottom:0;width:50%;border-radius:100px 0 0 100px;background:linear-gradient(270deg,var(--organic-core),var(--signal));transition:width .35s var(--ease)}
.dial-fill-paid{position:absolute;left:0;top:0;bottom:0;width:50%;border-radius:0 100px 100px 0;background:linear-gradient(90deg,var(--paid-core),var(--signal));transition:width .35s var(--ease)}
.dial-handle{position:absolute;top:50%;right:50%;width:30px;height:30px;border-radius:50%;background:#fff;border:3px solid var(--signal);box-shadow:0 6px 18px rgba(0,0,0,.4);cursor:grab;transform:translate(50%,-50%);transition:right .35s var(--ease),border-color .35s,box-shadow .35s;touch-action:none;z-index:2}
.dial-handle:active{cursor:grabbing}
.dial-handle.pulse{animation:dialWiggle 1.4s ease 1s 2}
@keyframes dialWiggle{0%,100%{transform:translate(50%,-50%)}25%{transform:translate(70%,-50%)}75%{transform:translate(30%,-50%)}}
.dial-ends{display:flex;justify-content:space-between;font:500 .82rem/1 var(--mono);color:var(--smoke);padding:0 4px}
.reaction{position:relative;min-height:280px;max-width:680px;margin:0 auto}
.react-panel{position:absolute;inset:0;opacity:0;transform:translateY(14px);pointer-events:none;transition:opacity .3s,transform .3s;text-align:center;background:rgba(11,11,13,.4);border:1px solid var(--line-soft);border-radius:18px;padding:clamp(26px,4vw,40px)}
.react-panel.is-active{opacity:1;transform:none;pointer-events:auto;position:relative}
.react-eye{font:600 .82rem/1 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--signal);margin-bottom:14px}
.react-panel[data-zone="organic"] .react-eye{color:var(--organic-core)}
.react-panel[data-zone="paid"] .react-eye{color:var(--paid-core)}
.react-h{font:700 clamp(1.4rem,4vw,2.1rem)/1.18 var(--serif);margin-bottom:14px;color:#fff}
.react-body{font:400 1.05rem/1.65 var(--sans);color:rgba(251,244,236,.7);max-width:46ch;margin:0 auto 24px}
.react-foot{font-size:.85rem;color:var(--smoke);margin-top:14px}
.react-panel[data-zone="both"]{border-color:rgba(255,107,53,.35);box-shadow:0 30px 70px -34px rgba(255,107,53,.4)}
.unsure-line{display:block;text-align:center;margin-top:30px;font:500 1.02rem/1.5 var(--sans);color:rgba(251,244,236,.6);border-bottom:1px solid transparent;width:fit-content;margin-inline:auto;padding-bottom:3px;transition:.2s}
.unsure-line:hover{color:var(--cream);border-color:var(--signal)}

/* ---- ABOUT ---- */
.about-grid{display:grid;grid-template-columns:1.2fr .8fr;gap:clamp(36px,5vw,72px);align-items:center}
.about-photo{position:relative}
.about-photo-stage{border-radius:var(--r-org);overflow:hidden;position:relative;background:radial-gradient(circle at 50% 30%,var(--organic-glow),transparent 70%)}
.about-photo-stage img{width:100%;aspect-ratio:3/3.4;object-fit:cover;object-position:center 30%}
.about-badge{position:absolute;bottom:-14px;right:-10px;background:#fff;color:var(--ink);font:600 .8rem/1 var(--sans);padding:10px 16px;border-radius:100px;box-shadow:0 14px 34px -14px rgba(11,11,13,.5)}
.about-badge b{color:var(--signal-deep)}
.about .ticks{margin:24px 0 30px}
.about .ticks li{color:rgba(11,11,13,.7)}

/* ---- FAQ ---- */
.faq-list{display:flex;flex-direction:column;gap:10px;margin-top:34px}
.faq-item{border:1px solid var(--line-soft);border-radius:14px;overflow:hidden;background:rgba(251,244,236,.02);transition:border-color .25s}
.faq-item[open]{border-color:rgba(255,107,53,.35)}
.faq-item summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:14px;padding:20px 22px;font:600 1.04rem/1.4 var(--sans);color:#fff}
.faq-item summary::-webkit-details-marker{display:none}
.faq-x{position:relative;width:20px;height:20px;flex-shrink:0}
.faq-x::before,.faq-x::after{content:"";position:absolute;background:var(--signal);border-radius:2px;transition:transform .3s}
.faq-x::before{top:9px;right:0;width:20px;height:2px}
.faq-x::after{right:9px;top:0;width:2px;height:20px}
.faq-item[open] .faq-x::after{transform:rotate(90deg);opacity:0}
.faq-a{padding:0 22px 22px;font:400 1rem/1.7 var(--sans);color:rgba(251,244,236,.62);max-width:64ch}

/* ---- RISK ---- */
.trust-row{list-style:none;display:flex;flex-wrap:wrap;gap:14px;justify-content:center;margin-top:34px}
.trust-row li{font:500 .95rem/1.4 var(--sans);color:rgba(251,244,236,.75);background:rgba(251,244,236,.04);border:1px solid var(--line-soft);border-radius:100px;padding:11px 20px;position:relative;padding-right:34px}
.trust-row li::before{content:"✓";position:absolute;right:14px;color:var(--signal);font-weight:700}

/* ---- CONTACT + LEAD ---- */
.contact-grid{display:grid;grid-template-columns:1fr 460px;gap:clamp(36px,5vw,72px);align-items:start}
.contact-copy .h2{color:#fff}
.contact-secondary{margin-top:24px;font-size:.95rem;color:var(--smoke)}
.contact-secondary a{color:var(--organic-glow);border-bottom:1px solid transparent;transition:.2s}
.contact-secondary a:hover{border-color:var(--organic-glow)}
.lead-card{background:linear-gradient(165deg,#17151c,#0e0d12);border:1px solid rgba(255,107,53,.22);border-radius:20px;padding:clamp(24px,3vw,34px);box-shadow:0 40px 90px -40px rgba(255,107,53,.35),0 0 0 1px var(--line-soft)}
.lead-head{display:flex;gap:14px;align-items:flex-start;margin-bottom:22px}
.lead-avatar{flex-shrink:0;width:52px;height:52px;border-radius:50%;overflow:hidden;border:2px solid rgba(255,107,53,.4)}
.lead-avatar img{width:100%;height:100%;object-fit:cover;object-position:center 30%}
.lead-title{font:700 1.2rem/1.3 var(--serif);color:#fff;margin-bottom:6px}
.lead-sub{font:400 .92rem/1.5 var(--sans);color:rgba(251,244,236,.6)}
.fg{margin-bottom:15px}
.fg label{display:block;font:600 .82rem/1 var(--sans);color:rgba(251,244,236,.6);margin-bottom:8px;letter-spacing:.02em}
.fg label i{color:var(--smoke);font-weight:400}
.fg input{width:100%;background:rgba(251,244,236,.05);border:1px solid var(--line-soft);border-radius:10px;padding:13px 14px;color:#fff;font:400 1rem/1 var(--sans);outline:none;transition:border-color .2s,background .2s;direction:rtl}
.fg input::placeholder{color:rgba(251,244,236,.28)}
.fg input:focus{border-color:var(--signal);background:rgba(255,107,53,.05)}
.fg input.err{border-color:#ff5a6a}
.fg-err{display:block;font-size:.8rem;color:#ff8794;margin-top:6px;min-height:0}
.lead-status{min-height:0;margin:10px 0 0;text-align:center;font:600 .84rem/1.45 var(--sans);color:var(--smoke)}
.lead-status:empty{display:none}
.lead-status.is-error{display:block;color:#ff9aa5}
.pillset{display:flex;flex-wrap:wrap;gap:8px}
.ipill{font:500 .9rem/1 var(--sans);padding:11px 16px;border-radius:100px;border:1px solid var(--line-soft);background:rgba(251,244,236,.04);color:rgba(251,244,236,.65);cursor:pointer;transition:.2s}
.ipill.is-active{background:var(--signal);border-color:var(--signal);color:#fff}
.lead-or{display:flex;align-items:center;gap:12px;margin:16px 0}
.lead-or::before,.lead-or::after{content:"";flex:1;height:1px;background:var(--line-soft)}
.lead-or span{font-size:.82rem;color:var(--smoke)}
.lead-trust{list-style:none;margin-top:18px;display:flex;flex-direction:column;gap:8px}
.lead-trust li{position:relative;padding-right:20px;font-size:.82rem;color:var(--smoke);line-height:1.5}
.lead-trust li::before{content:"·";position:absolute;right:6px;color:var(--signal);font-weight:700}
.lead-success{text-align:center;padding:30px 10px}
.ls-check{width:60px;height:60px;border-radius:50%;background:var(--signal);color:#fff;font-size:1.8rem;display:flex;align-items:center;justify-content:center;margin:0 auto 18px;box-shadow:0 0 30px rgba(255,107,53,.5)}
.lead-success h3{font:700 1.25rem/1.4 var(--serif);color:#fff;margin-bottom:22px}

/* ---- TOOLS ---- */
.tool-strip{display:flex;align-items:center;justify-content:space-between;gap:24px;flex-wrap:wrap;padding:26px 28px;border:1px solid var(--line-soft);border-radius:16px;margin-bottom:14px;background:rgba(251,244,236,.02)}
.tool-strip h3{font:700 1.15rem/1.3 var(--serif);color:#fff;margin-bottom:5px}
.tool-strip p{font-size:.92rem;color:var(--smoke)}
.tool-strip.dredit{border-color:rgba(46,125,255,.2)}

/* ---- FOOTER ---- */
.footer{background:#060607;padding:40px var(--pad);border-top:1px solid var(--line-soft)}
.footer-inner{display:flex;flex-direction:column;align-items:center;gap:10px;text-align:center}
.footer-inner p{font-size:.85rem;color:var(--smoke)}
.footer-links a{color:rgba(251,244,236,.55);transition:color .2s}
.footer-links a:hover{color:var(--cream)}
.footer-copy{font-size:.78rem;color:rgba(251,244,236,.3)}

/* ---- STICKY CTA + TOAST ---- */
.sticky-cta{position:fixed;bottom:0;right:0;left:0;z-index:200;display:none;align-items:center;justify-content:center;height:58px;background:var(--signal);color:#fff;font:700 1.05rem/1 var(--sans);box-shadow:0 -8px 30px -10px rgba(255,107,53,.7);padding-bottom:env(safe-area-inset-bottom)}
.sticky-cta.show{display:none}
.toast{position:fixed;bottom:80px;left:50%;transform:translateX(-50%) translateY(20px);background:var(--ink-3);color:#fff;padding:13px 24px;border-radius:100px;font:600 .92rem/1 var(--sans);border:1px solid rgba(255,107,53,.4);z-index:400;opacity:0;pointer-events:none;transition:opacity .3s,transform .3s;white-space:nowrap}
.toast.show{opacity:1;transform:translateX(-50%) translateY(0)}

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media (max-width:920px){
  .nav-right .nav-link{display:none}
  .nav-burger{display:flex}
  .engine-grid,.engine-grid.reverse{grid-template-columns:1fr;gap:36px}
  .engine-grid.reverse .engine-copy{order:0}
  .converge{height:220vh}
  .converge-sticky{grid-template-columns:1fr;gap:16px;text-align:center;align-items:center;padding:70px var(--pad) 40px}
  .converge-copy{max-width:560px;margin:0 auto}
  .converge-stage{height:42svh;min-height:260px;order:-1}
  .gates{grid-template-columns:1fr 1fr}
  .meta-wrap,.growth-wrap{grid-template-columns:1fr}
  .about-grid,.contact-grid{grid-template-columns:1fr;gap:40px}
  .contact-grid{max-width:560px;margin-inline:auto}
  /* Tablet/Mobile: single column — text block first, then the vertical
     9:16 video card centred BELOW it. Subtle dark gradient + brand-orange
     glow so the top never reads as dead black; no full-bleed photo. */
  .hero{display:flex;flex-direction:column;justify-content:center;grid-template-columns:none;gap:clamp(24px,4.5vw,36px);padding:104px var(--pad) 84px;
    background:
      radial-gradient(120% 70% at 78% 8%,rgba(255,138,61,.18),transparent 58%),
      radial-gradient(110% 60% at 12% 96%,rgba(46,125,255,.1),transparent 60%),
      linear-gradient(180deg,#100c0b 0%,var(--ink) 46%,#0d0c10 100%)}
  .hero-emblem{top:clamp(78px,12vh,120px);left:auto;right:clamp(20px,6vw,60px);width:clamp(96px,24vw,150px);opacity:.09}
  .hero-inner{grid-column:auto;justify-self:auto;max-width:none;text-align:right;order:2}
  .hero-sub{margin-left:0;margin-right:0}
  /* video card ABOVE the text on mobile — surface the face + motion in the first viewport */
  .hero-media{grid-column:auto;order:1;margin:0 0 4px;width:100%}
  .hero-video{width:min(390px,88vw);aspect-ratio:16/9}
  .hero-video-poster{object-position:center 32%}
  .hero-video-play{width:64px;height:64px}
  .hero-video-play svg{width:28px;height:28px}
  .sticky-cta.show{display:flex}
  .duo{grid-template-columns:1fr;gap:24px}
}
@media (max-width:560px){
  .hero{min-height:100svh;gap:18px;padding:88px var(--pad) 48px}
  .hero-h1{font-size:clamp(2.2rem,9.2vw,3.2rem);letter-spacing:-.5px}
  .hero-h1{margin-bottom:14px}
  .hero-sub{margin-bottom:20px;line-height:1.5;font-size:1rem}
  .hero-cta{margin-bottom:16px;gap:12px}
  .hero-video{width:min(340px,88vw)}
  .hero-video-play{width:56px;height:56px}
  .hero-cta .btn--signal{width:100%}
  .gates{grid-template-columns:1fr}
  .mstats{grid-template-columns:1fr;gap:24px}
  .dial-pills{flex-wrap:wrap}
  .tool-strip{flex-direction:column;align-items:flex-start}
  .tool-strip .btn{width:100%}
}

/* ---- MOBILE ATMOSPHERE COST REDUCTION ---- */
/* On phones the fixed grain (mix-blend-mode:overlay, 200%x200%, animated) and
   the two blur(120px) blooms are the most expensive things to repaint as the
   page scrolls. Touch devices: stop the grain animation (static texture), drop
   the costly blend mode, and soften/shrink the blooms. Desktop look is untouched
   because this only applies to coarse-pointer / narrow viewports. */
@media (hover:none) and (pointer:coarse){
  .grain{animation:none;mix-blend-mode:normal;opacity:.045}
  .bloom{filter:blur(70px);opacity:.16}
  .bloom--organic{opacity:.16}
  .bloom--paid{opacity:.1}
}
@media (max-width:760px){
  .grain{animation:none}
  .bloom{filter:blur(80px)}
}

/* ---- REDUCED MOTION ---- */
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;transition-duration:.001ms!important;scroll-behavior:auto!important}
  html.js .reveal{opacity:1;transform:none}
  .grain{animation:none}
  /* No scroll-jacking: collapse the tall scrub section to a single static screen */
  .converge{height:auto!important}
  .converge-sticky{position:static!important;height:auto!important;min-height:auto!important}
  .conv-sub,.conv-weld,.conv-final,.conv-cta{opacity:1!important;transition:none!important}
}

/* SVG gradient defs injected for chart fill */

/* ============================================================
   PROOF GALLERIES (v3) — paid ads panel + organic real-time rise
   ============================================================ */
/* Meta "Ads Manager" panel — stacked real campaign rows (in a cream section) */
.ads-panel{margin:34px auto 0;max-width:820px;background:#0b1322;border:1px solid rgba(46,125,255,.4);border-radius:8px;overflow:hidden;box-shadow:0 36px 80px -40px rgba(11,11,13,.55)}
.ads-panel-head{display:flex;align-items:center;gap:9px;padding:14px 18px;font:600 .8rem/1 var(--mono);letter-spacing:.04em;color:var(--paid-glow);border-bottom:1px solid rgba(46,125,255,.25);text-transform:uppercase}
.ads-rows{display:flex;flex-direction:column;background:#fff}
.ads-rows img{display:block;width:100%;height:auto;border-bottom:1px solid #eef1f5}
.ads-rows img:last-child{border-bottom:none}
.ads-panel-foot{padding:12px 18px;font:500 .76rem/1.4 var(--mono);color:var(--paid-glow);opacity:.7;border-top:1px solid rgba(46,125,255,.25)}

/* Organic real-time rise — horizontal rail of profile screenshots */
.rise{margin-top:44px}
.rise-cap{font:600 1.02rem/1.4 var(--sans);color:#5f574c;margin-bottom:16px}
.rise-rail{display:flex;gap:14px;overflow-x:auto;padding:4px 0 14px;scroll-snap-type:x mandatory;scrollbar-width:thin}
.rise-rail::-webkit-scrollbar{height:6px}
.rise-rail::-webkit-scrollbar-thumb{background:rgba(201,82,28,.3);border-radius:100px}
.rise-item{flex:0 0 auto;width:158px;scroll-snap-align:start;text-align:center;margin:0}
.rise-item img{width:100%;border-radius:14px;border:1px solid var(--line-cream);box-shadow:0 18px 44px -26px rgba(11,11,13,.45);background:#fff}
.rise-item figcaption{margin-top:10px;font:500 .82rem/1.3 var(--sans);color:#8a8275}
.rise-item figcaption b{color:var(--organic-deep);font-family:var(--mono);font-size:1rem}
.rise-sub{margin-top:16px;font-size:.92rem;color:#8a8275}

/* Goal note — clients not followers */
.goal-note{margin-top:40px;background:rgba(255,138,61,.08);border:1px solid rgba(201,82,28,.28);border-radius:var(--r-org);padding:26px 30px;max-width:640px}
.goal-note h3{font:400 1.4rem/1.3 var(--serif);color:var(--ink);margin-bottom:10px}
.goal-note p{font:400 1.04rem/1.7 var(--sans);color:rgba(11,11,13,.72)}

@media (max-width:560px){
  .rise-item{width:128px}
  .ads-panel-head{font-size:.7rem}
}

/* ---- PAID RESULTS BOARD (v4) — clean designed cards + clickable lightbox ---- */
.results-board{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin:34px 0 0}
.res-card{display:flex;flex-direction:column;align-items:flex-start;gap:5px;text-align:right;background:linear-gradient(160deg,#0e1828,#0a1018);border:1px solid rgba(46,125,255,.4);border-radius:16px;padding:22px 20px;cursor:pointer;font-family:var(--sans);box-shadow:0 26px 54px -34px rgba(11,11,13,.55);transition:transform .2s var(--ease),box-shadow .2s,border-color .2s}
.res-card:hover{transform:translateY(-4px);border-color:var(--paid-glow);box-shadow:0 32px 64px -30px rgba(46,125,255,.5)}
.res-tag{font:600 .72rem/1.2 var(--sans);color:var(--paid-glow);letter-spacing:.02em}
.res-num{font:700 clamp(2rem,5vw,2.9rem)/1 var(--mono);color:#fff;font-variant-numeric:tabular-nums;margin-top:4px}
.res-lbl{font:500 .82rem/1 var(--sans);color:rgba(251,244,236,.55)}
.res-meta{margin-top:4px;font:500 .8rem/1 var(--sans);color:var(--smoke)}
.res-meta b{color:var(--paid-glow);font-family:var(--mono)}
.proof-shots-btn{display:inline-flex;align-items:center;gap:9px;margin-top:24px;background:transparent;border:1px solid rgba(46,125,255,.45);color:var(--paid-core);font:600 .95rem/1 var(--sans);padding:13px 22px;border-radius:100px;cursor:pointer;transition:.2s}
.proof-shots-btn:hover{background:rgba(46,125,255,.09);border-color:var(--paid-core);transform:translateY(-1px)}
.proof-shots-btn svg{width:18px;height:18px;fill:var(--paid-core)}
@media(max-width:760px){.results-board{grid-template-columns:1fr 1fr}}
@media(max-width:420px){.res-num{font-size:1.7rem}.results-board{gap:10px}}

.lightbox{position:fixed;inset:0;z-index:500;background:rgba(6,6,8,.93);backdrop-filter:blur(8px);display:flex;align-items:center;justify-content:center;padding:24px;opacity:0;transition:opacity .25s}
.lightbox.show{opacity:1}
.lightbox[hidden]{display:none}
.lb-stage{max-width:96vw;max-height:82vh;overflow:auto;border-radius:10px;background:#fff;box-shadow:0 50px 120px rgba(0,0,0,.7);-webkit-overflow-scrolling:touch}
.lb-stage img{display:block;max-width:96vw;max-height:82vh;width:auto;height:auto}
/* wide Meta Ads rows: let them be readable (scroll horizontally if needed) */
.lb-stage.is-wide{max-width:96vw}
.lb-stage.is-wide img{width:max(820px,92vw);max-width:none;max-height:none;height:auto}
.lb-close{position:absolute;top:18px;left:18px;width:46px;height:46px;border-radius:50%;background:rgba(255,255,255,.12);border:1px solid var(--line-soft);color:#fff;font-size:1.2rem;cursor:pointer;z-index:2}
.lb-nav{position:absolute;top:50%;transform:translateY(-50%);width:52px;height:52px;border-radius:50%;background:rgba(255,255,255,.12);border:1px solid var(--line-soft);color:#fff;font-size:1.9rem;line-height:1;cursor:pointer;display:flex;align-items:center;justify-content:center;z-index:2}
.lb-nav:hover{background:rgba(255,255,255,.22)}
.lb-prev{right:18px}.lb-next{left:18px}
.lb-cap{position:absolute;bottom:20px;left:50%;transform:translateX(-50%);color:rgba(255,255,255,.75);font:500 .85rem/1 var(--mono)}
@media(max-width:560px){.lb-nav{width:42px;height:42px;font-size:1.5rem}.lb-prev{right:8px}.lb-next{left:8px}.lb-close{top:10px;left:10px}}

/* ====================================================================
   IMAGE CAROUSEL · reusable, image-forward proof carousel
   One slide visible at a time, fixed portrait-ish card centred.
   Track translates (transform only); the STATIONARY .carousel is what
   app.js observes for off-screen pause (avoids the moving-track freeze).
   ==================================================================== */
.carousel{position:relative;margin:40px auto 0;max-width:760px}
.car-viewport{overflow:hidden;border-radius:20px;touch-action:pan-y}
/* track is LTR internally so translateX math is order-independent of page RTL */
.car-track{display:flex;direction:ltr;will-change:transform;transition:transform .55s var(--ease)}
.carousel.is-dragging .car-track{transition:none}
.car-slide{flex:0 0 100%;min-width:0;display:flex;flex-direction:column;align-items:center;gap:14px;padding:4px 6px 2px}
/* the framed card — the IMAGE is the hero */
.car-frame{position:relative;display:block;width:min(360px,86vw);aspect-ratio:9/16;border:0;padding:0;margin:0;cursor:zoom-in;border-radius:20px;overflow:hidden;background:#0e1320;box-shadow:0 34px 70px -32px rgba(11,11,13,.6),0 0 0 1px rgba(11,11,13,.06);transition:transform .25s var(--ease),box-shadow .25s}
/* paid carousel: WhatsApp shots are landscape + Meta cards — a 4/5 frame keeps
   the message readable with less dead space than a tall 9/16 frame */
.carousel--paid .car-frame{aspect-ratio:4/5;width:min(400px,88vw)}
.car-frame:hover,.car-frame:focus-visible{transform:translateY(-4px);box-shadow:0 44px 88px -30px rgba(11,11,13,.62)}
.car-frame:focus-visible{outline:3px solid var(--signal);outline-offset:3px}
.car-frame--shot{background:linear-gradient(160deg,#fff,#f4ece1)}
/* organic = portrait IG screenshots → cover fills the frame edge-to-edge */
.car-frame--shot.org img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:top center;display:block}
/* paid = landscape WhatsApp screenshots → contain so the full bubble is readable,
   on a soft phone-screen card (no text cropping) */
.car-frame--shot.wa{background:linear-gradient(165deg,#ece3d6,#dfd4c4)}
.car-frame--shot.wa img{position:absolute;inset:0;width:100%;height:100%;object-fit:contain;object-position:center;display:block;padding:0}
/* zoom affordance */
.car-zoom{position:absolute;top:12px;left:12px;width:34px;height:34px;border-radius:50%;background:rgba(11,11,13,.55);backdrop-filter:blur(4px);display:flex;align-items:center;justify-content:center;opacity:.9;transition:.2s;pointer-events:none}
.car-zoom::before,.car-zoom::after{content:"";position:absolute;background:#fff}
.car-zoom::before{width:13px;height:2px}.car-zoom::after{width:2px;height:13px}
.car-frame:hover .car-zoom{opacity:1;transform:scale(1.08)}
/* small follower badge on organic shots */
.car-badge{position:absolute;bottom:12px;right:12px;left:12px;display:inline-flex;justify-content:center;align-items:center;gap:6px;background:rgba(11,11,13,.62);backdrop-filter:blur(6px);color:#fff;font:600 .92rem/1 var(--sans);padding:9px 12px;border-radius:100px;text-align:center}
.car-badge b{font-family:var(--mono);font-weight:700;color:var(--organic-glow)}
/* designed Meta "result card" slide (paid) */
.car-frame--result{display:flex;flex-direction:column;justify-content:center;align-items:center;text-align:center;gap:4px;background:radial-gradient(120% 90% at 50% 0,#13233f 0,#0a1018 70%);padding:28px 22px}
.car-frame--result .cr-chrome{position:absolute;top:0;left:0;right:0;display:flex;align-items:center;gap:6px;padding:12px 14px;font:600 .72rem/1 var(--sans);color:var(--paid-line);letter-spacing:.02em}
.car-frame--result .cr-dot{width:8px;height:8px;border-radius:50%;background:rgba(159,227,255,.5)}
.car-frame--result .cr-app{margin-inline-start:auto;direction:ltr}
.car-frame--result .cr-tag{margin-top:30px;font:600 .8rem/1 var(--sans);color:rgba(159,227,255,.85);background:rgba(46,125,255,.16);border:1px solid rgba(46,125,255,.4);padding:7px 14px;border-radius:100px}
.car-frame--result .cr-num{font:700 clamp(3rem,11vw,4rem)/1 var(--mono);color:#fff;margin-top:18px;text-shadow:0 0 30px rgba(91,200,255,.35);font-variant-numeric:tabular-nums}
.car-frame--result .cr-lbl{font:500 .98rem/1 var(--sans);color:rgba(251,244,236,.66);margin-top:8px}
.car-frame--result .cr-meta{margin-top:18px;font:500 .92rem/1 var(--sans);color:rgba(251,244,236,.55)}
.car-frame--result .cr-meta b{font-family:var(--mono);color:var(--paid-line);font-weight:700}
.car-cap{font:500 .86rem/1.35 var(--sans);color:#8a8275;text-align:center;margin:0;max-width:34ch}
/* arrows (desktop) */
.car-arrow{position:absolute;top:calc(50% - 16px);transform:translateY(-50%);width:48px;height:48px;border-radius:50%;background:rgba(11,11,13,.06);border:1px solid var(--line-cream);color:var(--ink);font-size:1.7rem;line-height:1;cursor:pointer;display:flex;align-items:center;justify-content:center;z-index:3;transition:.2s;box-shadow:0 10px 26px -14px rgba(11,11,13,.4)}
.car-arrow:hover{background:#fff;transform:translateY(-50%) scale(1.06);border-color:rgba(11,11,13,.2)}
.car-prev{right:-6px}.car-next{left:-6px}
.carousel--paid .car-arrow:hover{color:var(--paid-core);border-color:rgba(46,125,255,.5)}
.carousel--org .car-arrow:hover{color:var(--organic-deep);border-color:rgba(201,82,28,.5)}
/* dots */
.car-dots{display:flex;justify-content:center;gap:9px;margin-top:22px}
.car-dots button{width:9px;height:9px;border-radius:50%;border:0;padding:0;background:rgba(11,11,13,.18);cursor:pointer;transition:.25s;flex:0 0 auto}
.car-dots button:hover{background:rgba(11,11,13,.35)}
.car-dots button.is-active{width:26px;border-radius:100px;background:var(--signal)}
.carousel--paid .car-dots button.is-active{background:var(--paid-core)}
.carousel--org .car-dots button.is-active{background:var(--organic-deep)}
@media(max-width:560px){
  .car-arrow{display:none}
  .carousel{margin-top:30px}
  .car-cap{font-size:.8rem}
}
/* reduced motion: no autoplay, present a static scroll-snap row */
@media(prefers-reduced-motion:reduce){
  .car-viewport{overflow-x:auto;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch;scrollbar-width:thin}
  .car-track{transition:none!important;transform:none!important;width:max-content;gap:14px}
  .car-slide{flex:0 0 78vw;max-width:340px;scroll-snap-align:center}
  .car-arrow{display:none}
}

/* ---- STACKED PROOF WALL (data-stack) — every proof one after another, fills space, no carousel ---- */
.carousel[data-stack]{max-width:960px;margin-top:34px}
.carousel[data-stack] .car-viewport{overflow:visible!important;border-radius:0;touch-action:auto}
.carousel[data-stack] .car-track{display:block!important;transform:none!important;transition:none!important;width:auto!important;will-change:auto;column-gap:24px}
.carousel[data-stack] .car-slide{flex:initial!important;width:auto!important;max-width:none;break-inside:avoid;-webkit-column-break-inside:avoid;margin:0 0 26px;padding:0;scroll-snap-align:none}
.carousel[data-stack] .car-frame{width:100%!important;max-width:none}
.carousel[data-stack] .car-dots,.carousel[data-stack] .car-arrow{display:none!important}
@media(max-width:719px){
  /* Paid proof remains available without forcing visitors through seven tall
     cards. Native horizontal scroll keeps the page narrative moving. */
  .carousel--paid[data-stack] .car-viewport{overflow-x:auto!important;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch;scrollbar-width:thin;touch-action:pan-x pan-y}
  .carousel--paid[data-stack] .car-track{display:flex!important;width:max-content!important;gap:14px;padding:4px 0 16px}
  .carousel--paid[data-stack] .car-slide{flex:0 0 82vw!important;width:82vw!important;max-width:360px!important;margin:0!important;scroll-snap-align:center}
  .carousel--paid[data-stack] .car-frame{width:100%!important}
}
@media(min-width:720px){
  .carousel[data-stack] .car-track{column-count:2}
}
/* ORGANIC growth: images SIDE BY SIDE (a climbing timeline 621→4,839), not stacked in a queue */
.carousel--org[data-stack] .car-track{display:flex!important;flex-direction:row;column-count:auto!important;overflow-x:auto;gap:14px;padding:4px 0 16px;scroll-snap-type:x mandatory;scrollbar-width:thin;-webkit-overflow-scrolling:touch}
.carousel--org[data-stack] .car-track::-webkit-scrollbar{height:6px}
.carousel--org[data-stack] .car-track::-webkit-scrollbar-thumb{background:rgba(201,82,28,.3);border-radius:100px}
.carousel--org[data-stack] .car-slide{flex:0 0 auto!important;width:clamp(155px,46vw,215px)!important;margin:0!important;scroll-snap-align:start}
.carousel--org[data-stack] .car-frame{width:100%!important}
.carousel--org[data-stack] .car-cap{font-size:.78rem}

/* ---- PROOF BAR (right after hero, always-moving proof) ---- */
.proofbar{background:linear-gradient(180deg,#0b0b0d,#100d14);border-top:1px solid var(--line-soft);border-bottom:1px solid var(--line-soft);padding:34px 0 0;position:relative;z-index:1;overflow:hidden}
.proofbar-inner{padding-left:var(--pad);padding-right:var(--pad)}
.proofbar-eye{font:600 .82rem/1.4 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--smoke);text-align:center;margin-bottom:20px}
.proofbar-stats{display:flex;flex-wrap:wrap;justify-content:center;gap:clamp(22px,5vw,68px);margin-bottom:30px}
.pb-stat{text-align:center}
.pb-stat b{display:block;font:700 clamp(1.7rem,4.6vw,2.5rem)/1 var(--mono);color:#fff;font-variant-numeric:tabular-nums}
.pb-stat b.count{color:var(--organic-glow)}
.pb-stat span{font:500 .8rem/1.2 var(--sans);color:var(--smoke);margin-top:7px;display:block}
.proofbar-marquee{overflow:hidden;border-top:1px solid var(--line-soft);padding:16px 0;-webkit-mask-image:linear-gradient(90deg,transparent,#000 7%,#000 93%,transparent);mask-image:linear-gradient(90deg,transparent,#000 7%,#000 93%,transparent)}
.pbm-track{display:flex;width:max-content;animation:pbmScroll 46s linear infinite;will-change:transform}
.proofbar-marquee:hover .pbm-track{animation-play-state:paused}
@keyframes pbmScroll{from{transform:translate3d(0,0,0)}to{transform:translate3d(-50%,0,0)}}
/* stats-only proof strip (glance proof, no marquee) — symmetric padding */
.proofbar.proofbar--stats-only{padding-top:clamp(30px,5vw,44px);padding-bottom:clamp(30px,5vw,44px)}
.proofbar--stats-only .proofbar-stats{margin-bottom:0}
.pbm-chip{flex:0 0 auto;margin-inline-start:13px;font:500 .92rem/1.3 var(--sans);color:rgba(251,244,236,.85);background:rgba(251,244,236,.04);border:1px solid var(--line-soft);border-radius:100px;padding:11px 18px;display:inline-flex;align-items:center;gap:10px;white-space:nowrap}
.pbm-chip::before{content:"";width:8px;height:8px;border-radius:50%;flex-shrink:0}
.pbm-chip.wa::before{background:#25D366;box-shadow:0 0 8px rgba(37,211,102,.5)}
.pbm-chip.meta::before{background:var(--paid-core);box-shadow:0 0 8px rgba(46,125,255,.5)}
.pbm-chip.grow::before{background:var(--organic-core);box-shadow:0 0 8px rgba(255,138,61,.5)}
@media(prefers-reduced-motion:reduce){.pbm-track{animation:none;flex-wrap:wrap;justify-content:center;width:auto;max-width:var(--maxw);margin:0 auto;padding:0 var(--pad)}}

/* Mobile: lay the 4 stats out as a calm, balanced 2x2 grid (not 3+1) and tighten
   the vertical rhythm so it reads as one results strip right under the hero. */
@media(max-width:760px){
  .proofbar{padding-top:26px}
  .proofbar-eye{margin-bottom:16px;font-size:.76rem;line-height:1.45;max-width:34ch;margin-inline:auto}
  .proofbar-stats{display:grid;grid-template-columns:1fr 1fr;gap:18px 14px;margin-bottom:22px;max-width:420px;margin-inline:auto}
  .pb-stat{padding:14px 8px;background:rgba(251,244,236,.025);border:1px solid var(--line-soft);border-radius:14px}
  .pb-stat b{font-size:clamp(1.6rem,8vw,2.1rem)}
  .pb-stat span{font-size:.76rem;margin-top:6px}
  .proofbar-marquee{padding:14px 0}
  .pbm-chip{font-size:.86rem;padding:9px 15px;gap:8px}
  .pbm-chip::before{width:7px;height:7px}
}

/* ---- DONE-FOR-YOU (א׳ עד ת׳) — every "I can't X" answered with "I do it" ---- */
.azt-list{list-style:none;display:flex;flex-direction:column;gap:12px;margin:38px 0 28px}
.azt-row{padding:18px 22px;background:rgba(251,244,236,.03);border:1px solid var(--line-soft);border-radius:14px;transition:background .3s,border-color .3s,transform .25s var(--ease)}
.azt-row:hover{background:rgba(255,107,53,.05);border-color:rgba(255,107,53,.28)}
.azt-q{display:block;color:var(--smoke);font:500 1rem/1.4 var(--sans);margin-bottom:6px}
.azt-a{display:block;color:#fff;font:600 clamp(1.08rem,2.9vw,1.3rem)/1.45 var(--sans);position:relative;padding-right:30px}
.azt-a::before{content:"✓";position:absolute;right:0;top:0;color:var(--signal);font-weight:800}
.azt-a em{color:var(--signal);font-weight:700}
.azt-close{font:500 clamp(1.05rem,2.6vw,1.25rem)/1.6 var(--sans);color:rgba(251,244,236,.82);margin-top:6px;max-width:54ch}
.azt-close strong{color:#fff;font-weight:700}
@media(min-width:760px){ .azt-list{display:grid;grid-template-columns:1fr 1fr;gap:14px} }

/* ═══════════════ CRO PASS (2026-07) — new elements only, tokens reused ═══════════════ */

/* #8 · hero fine-print disclaimer */
.hero-trust sup{color:var(--smoke);font-size:.7em}
.hero-fineprint{margin-top:8px;font:500 .72rem/1.4 var(--sans);color:var(--smoke);opacity:.85}

/* #4 · slim customer-journey line (replaces the 4 gate cards + heat meter) */
.funnel--slim{padding-top:clamp(30px,5vw,54px);padding-bottom:clamp(30px,5vw,54px)}
.funnel-line{font:500 1.05rem/1.75 var(--sans);color:rgba(251,244,236,.82);max-width:58ch;margin-inline:auto}
.funnel-line em{color:var(--cream);font-style:normal;font-weight:700}
.fl-steps{display:inline-flex;align-items:center;gap:8px;font-family:var(--mono);font-weight:700;margin-inline-end:8px;vertical-align:middle}
.fl-steps b{color:var(--signal)}
.fl-steps i{color:var(--smoke);font-style:normal}

/* #6 · secondary quiz CTA strip (minor, must not compete with primary) */
.quizstrip{background:var(--ink);padding:22px var(--pad);border-block:1px solid var(--line-soft)}
.quizstrip .wrap{display:flex;align-items:center;justify-content:center;gap:16px;flex-wrap:wrap}
.quizstrip-txt{margin:0;font:500 .95rem/1.4 var(--sans);color:var(--smoke)}
.btn--sm{padding:11px 20px;font-size:.9rem}

/* #5 · form social proof (mini real-client visual near submit) */
.lead-proof{display:flex;align-items:center;gap:12px;margin:2px 0 14px;padding:10px 12px;background:rgba(37,211,102,.06);border:1px solid rgba(37,211,102,.22);border-radius:12px}
.lead-proof img{width:46px;height:46px;flex:0 0 auto;border-radius:9px;object-fit:cover}
.lead-proof p{margin:0;font:500 .78rem/1.35 var(--sans);color:var(--smoke)}
.lead-proof b{display:block;font-weight:700;color:var(--cream);font-size:.86rem;margin-bottom:2px}

/* #2 · floating WhatsApp (bottom-left / RTL, above content, below modals) */
.wa-float{position:fixed;left:20px;bottom:22px;z-index:300;display:inline-flex;align-items:center;gap:9px;background:#25D366;color:#fff;padding:13px 18px 13px 15px;border-radius:999px;box-shadow:0 12px 30px -8px rgba(37,211,102,.6);transition:transform .2s var(--ease),box-shadow .2s;font:700 .95rem/1 var(--sans)}
.wa-float:hover{transform:translateY(-2px);box-shadow:0 18px 40px -8px rgba(37,211,102,.7)}
.wa-float svg{width:26px;height:26px;fill:#fff;flex:0 0 auto}
.wa-float-txt{white-space:nowrap}
@media (max-width:720px){
  .wa-float{left:14px;bottom:76px;padding:0;width:54px;height:54px;justify-content:center;border-radius:50%}
  .wa-float-txt{display:none}
}

/* #7 · exit-intent popup (desktop only) */
.exitpop{position:fixed;inset:0;z-index:1200;display:flex;align-items:center;justify-content:center;padding:20px;background:rgba(11,11,13,.72);backdrop-filter:blur(6px);opacity:0;transition:opacity .25s}
.exitpop.show{opacity:1}
.exitpop[hidden]{display:none}
.exitpop-card{position:relative;width:min(440px,100%);background:#141118;border:1px solid var(--line-soft);border-radius:18px;padding:34px 28px 28px;text-align:center;transform:translateY(14px) scale(.98);transition:transform .25s var(--ease);box-shadow:0 40px 90px -30px rgba(0,0,0,.8)}
.exitpop.show .exitpop-card{transform:none}
.exitpop-x{position:absolute;top:12px;left:14px;background:none;border:none;color:var(--smoke);font-size:1.2rem;line-height:1;cursor:pointer;padding:6px}
.exitpop-x:hover{color:var(--cream)}
.exitpop-eye{font:700 .8rem/1 var(--sans);letter-spacing:.06em;text-transform:uppercase;color:var(--signal);margin-bottom:12px}
.exitpop-h{font:400 1.35rem/1.35 var(--serif);color:var(--cream);margin-bottom:10px}
.exitpop-h em{color:var(--signal);font-style:normal}
.exitpop-sub{font:500 .9rem/1.5 var(--sans);color:var(--smoke);margin-bottom:20px}
.exitpop-form{display:flex;flex-direction:column;gap:10px}
.exitpop-form input{width:100%;padding:14px 16px;border-radius:10px;border:1px solid var(--line-soft);background:rgba(251,244,236,.04);color:var(--cream);font:500 1rem/1 var(--sans);text-align:center}
.exitpop-form input.err{border-color:var(--signal-deep)}
.exitpop-form input::placeholder{color:var(--smoke)}
.exitpop-err{font:500 .78rem/1.3 var(--sans);color:#ff9a7a;min-height:1em}
.exitpop-alt{display:inline-block;margin-top:16px;font:600 .9rem/1.4 var(--sans);color:var(--paid-glow);text-decoration:none}
.exitpop-alt:hover{text-decoration:underline}
.exitpop-done{padding:8px 0}
.exitpop-done .ls-check{width:52px;height:52px;margin:0 auto 12px;border-radius:50%;background:rgba(37,211,102,.15);color:#25D366;display:flex;align-items:center;justify-content:center;font-size:1.6rem}
.exitpop-done p{font:600 1rem/1.5 var(--sans);color:var(--cream)}